How would you like to save thousands of dollars on SEO content writing? You can.

How would you like to be able to produce traffic-driving SEO copy all the time -- without all the expense? You can.

How would you like to increase your online and offline sales by 10, 15, 25 percent or more? You can.

How would you like to get FREE continuous leads for your business, 24 hours a day, 7 days a week, 365 days a year -- for years? You can.

How can you do all of this?

By learning how to write -- and distribute SEO content.

Well-written SEO content is like having a knowledgeable salesman on call 24 hours a day, 7 days a week, 365 days a year -- but one that you don't have to pay.

This is the value of quality SEO content. And this guide lays out how to write it -- in detail -- it tells you where to distribute it to get the most traffic and sales. It is the most complete SEO writing guide you will find.

How to Write SEO Copy That Sells: An SEO Copywriting Training Manual for Small Business teaches you and/or your staff how to write lead-generating, sales-producing copy like the pros. We know, we're the "pros" who produce thousands of SEO articles, blog posts, press releases and other online content that drives traffic to client sites.

We hold nothing back -- we teach you every trick in the book about writing (and distributing!) SEO content.

This SEO writing guide is for two groups:

(i) Time-strapped business owners who understand SEO writing: But, they don’t have the time to train staff on how to do it. And, they’re leery of trying freelancer after freelance – some with good results; some with bad.

If you’re a busy entrepreneur and you know how to write SEO copy, it does you little good if you never getting around to turning out as much as you need.

If you’ve ever wished that you had the time to properly train your staff on how to write SEO copy – the right way – so that you avoid the “hit and miss of the freelance SEO writing market”, this guide is for you.

(ii) Those who have little or no understanding of how to write SEO copy: Whether you’re new to internet marketing or you know a little, this guide will teach you the specifics of how to write traffic-pulling SEO copy.

Beyond SEO Content Writing

We go beyond writing, telling you where to distribute your SEO copy once it has been created. Many stop at putting it on their websites or distributing it to a few outlets. There is so much more mileage that can be gotten out of a single piece of copy – if you know where to distribute it.

Many of our clients have been shocked to learn the free techniques we teach about copy distribution that can significantly increase the amount of traffic to their sites. Via these techniques, over time you can dominate your niche. Or, at the very least remain highly visible – if you employ the SEO writing and distribution techniques we discuss.

Based on a lot of questions, comments and experiences in writing search engine optimized copy for clients, we put together this detailed SEO writing manual as a ready-reference guide to assist you in getting the most out of every piece of SEO copy you invest in.

Following is a detailed Table of Contents.

ABOUT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 2

PREFACE. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 6

Why It’s Important to Learn to Write SEO Copy – the Right Way. . . . . . PAGE 8

6 Competitive Advantages SEO Copy Provides Online Marketers. . . . . . . PAGE 9

What You Will Learn In This SEO Writing Guide. . . . . . . . . . . . . . . . . . PAGE 12

Definitions of Common Internet Marketing & SEO Copywriting Terms. . . PAGE 13

I. THE ANATOMY OF AN SEO ARTICLE. . . . . . . . . . . . . . . . . . . . . PAGE 14

II. KEYWORDS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 17

Why Keywords Are Important and How to Conduct Research for Them . . PAGE 17

What is Search Engine Optimization? . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 17

What is a Search Engine? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 17

How Search Engines Work. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 17

How Search Engines Find and Rank Sites. . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 19

The No. 1 Search Engine & Why All SEO Writers Need to Know This. . . PAGE 19

How to Conduct Keyword Research. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PAGE 19

How to Use Google’s Keyword AdWords Tool . . . . . . . . . . . . . . . . . . . . PAGE 20

How to Select Which Keywords to Use in Your Copy . . . . . . . . . . . . . . . . PAGE 21

Google’s Keyword AdWords Tool: The Value of the Green Box . . . . . . . . PAGE 21

Walkthrough: Conduct a Sample Keyword Search . . . . . . . . . . . . . . . . . . . PAGE 22

Keyword Density: What It Is and How to Calculate It . . . . . . . . . . . . . . . . PAGE 23

Keyword Writing Tips . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 24

Sample SEO Article . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 25

Keyword Density Guidelines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 26

How to Manually Calculate Keyword Density . . . . . . . . . . . . . . . . . . . . . . PAGE 27

Stop Words: Why They Are Important to Calculating Keyword Density. . PAGE 27

SEO Tool: Keyword Density Calculator . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 28

Keywords: Conclusion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 28

III. HOW TO WRITE AN SEO ARTICLE. . . . . . . . . . . . . . . . . . . . . . . PAGE 29

The Mechanics OF Writing SEO Content. . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 29

Where to Put Keywords. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 29

Headlines: The Second Most Important Part of Writing SEO Content. . . . . PAGE 30

3 Things to Keep in Mind When Writing Headlines. . . . . . . . . . . . . . . . . . PAGE 31

Conclusion: Writing Effective Headlines. . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 32

Beyond Writing: SEO Copywriting, Traffic-Driving Strategies . . . . . . . . PAGE 33

What to Write About: 3 Types of SEO Content That Drives Traffic. . . . . PAGE 33

Why Linking Is Important in SEO Copywriting. . . . . . . . . . . . . . . . . . . . . . PAGE 34

The Different Types of Links. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 35

The Two Types of Content Every Web Company Should Invest In . . . . . . PAGE 36

The Value of the Long-Tail Keyword in Writing SEO Copy. . . . . . . . . . . . PAGE 37

Answer Sites! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 38

How to Best Use Answer Sites to Write SEO Copy. . . . . . . . . . . . . . . . . . . PAGE 38

IV. HOW & WHY TO WRITE META TAGS. . . . . . . . . . . . . . . . . . . . PAGE 39

What Are Meta Tags? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 39

The Purpose of Meta Tags. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PAGE 39

What Most SEO Experts Think about Meta Tags. . . . . . . . . . . . . . . . . . . . . PAGE 39

Why Every Site Should Still Have Its Meta Tags Written. . . . . . . . . . . . . . PAGE 39

What Do Meta Tags Look Like? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 41

Tips for Writing an Effective Title Meta Tag. . . . . . . . . . . . . . . . . . . . . . . . PAGE 42

Tips for Writing an Effective Keyword Meta Tag. . . . . . . . . . . . . . . . . . . . PAGE 42

Tips for Writing an Effective Description Meta Tag. . . . . . . . . . . . . . . . . . PAGE 43

Meta Tags: Conclusion. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 44

V. SEO CONTENT DISTRIBUTION. . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 45

Why It’s Important to Decide the Purpose of SEO Content Before Writing. . PAGE 45

Places to Distribute Your SEO Content to Get the Most Traffic. . . . . . . . . PAGE 45

VI. SEO Tips for Optimizing Other Web Page Elements. . . . . . . . . . . . PAGE 52

SEO Tips for File Naming. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 52

SEO Naming Tips for URLs. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 52

SEO Tips for Web Pages. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 52

VII. SEO COPYWRITING DON’TS. . . . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 54

VIII. SEO COPYWRITING: CONCLUSION. . . . . . . . . . . . . . . . . . . . PAGE 56

The Most Important SEO Copywriting Tip. . . . . . . . . . . . . . . . . . . . . . . . . . PAGE 56

IX. SEO COPYWRITING CHEAT SHEET . . . . . . . . . . . . . . . . . . . . . PAGE 57

This SEO writing manual can be used as a step-by-step training guide by small and medium-sized businesses to save thousands on SEO content development and distribution.

You no longer have to pay freelancers per article or per blog post. Train your in-house staff -- who you're already paying a salary -- to do it -- and do it right! You could pay more for one SEO article than you do for this valuable information.

This SEO writing guide will pay for itself over and over again as you trounce competition with your inside knowledge of how to write and distribute SEO content.

Get yours and start turning out sales-producing SEO content today!

Sincerely,
Yuwanda Black
NewMediaWords.biz, Founder/SEO Copywriting Specialist
InkwellEditorial.com, Publisher
P.S.: Want to start a successful freelance writing career, work from home and have more control over your life? See all of our titles on how to start a freelance writing career and small business marketing here on e-Junkie.com.