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address associate automatically buttons cart check code compatible conversion credit customer customers decreased easy entering field free google higher img impressed including items linked money note over page particular pay paypal purchase quality rate recommend requires results sad sell service shipping single strongly tag technically terms tests try wish zip
Hideho everyone. For those of you wondering what the Fat Free Cart looks like in actual use, you might want to check out my purchase page at
In particular, note how I have the cart linked all over the place using Paypal's buttons which include credit card logos. I *strongly* recommend that you also include credit card logos, as this results in a 50% higher conversion rate in my tests. Easy money for including a simple img tag! Many customers, particularly those that are less than technically inclined, do not automatically associate Google or Paypal with "Oh, this is where I go to pay by credit card".
I've been consistently impressed with the quality and customer service offered by e-junkie, and recommend them incessantly. If you're fence-sitting, try them out, you won't be sad you did. The ONE single thing I wish could be done slightly better is the Fat Free cart for shipping items requires entering the zip code in the cart, which is a very expensive gotcha for me in terms of decreased conversion to the CD I sell. I'd love if that field could be done away with somehow which remained compatible with capturing the customer address.
POSTED ON: October 21, 2007 @ 01:28 GMT -7
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