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Need help understanding affiliate choices



schleng
member
Posts: 5


Hi, I am new here ....and confused.
If I want to set my ebook up to offer it to people to become an affiliate of my product, I see there is Hop Link and Direct. I have read it over and over, but just don't understand.
What is the affiliate html code for and where does it go? I think it goes on the page on my site which tells about the product? I need a picture of what happens first, second, etc and how it all works.
And it says Direct Link takes them to the payment page. Well where do they find out about my product?
What are the advantages and disadvantages of these two types?

If someone could take the time to explain all this to me I would greatly appreciate it.
Thanks,
Susan


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POSTED ON: June 27, 2008 @ 15:18 GMT -7




Tyson_N
E-Junkie Crew
Posts: 289


Your Affiliate sign-up link code goes wherever you wish on your site (or even on other sites, wherever you can paste HTML), as a link prospective Affiliates can click to join your program. The link will take them to register for an E-junkie login, where they can proceed to their Affiliate Admin page to Get Affiliate Codes, select you as their Merchant, and pick for which product(s) they want which kind of Affiliate link codes.

A Direct Link provides a "Buy Now" button for instant checkout of your product from the Affiliate's link, so the Affiliate can market and sell your product in their own way from start to finish for you, without the buyer ever even having to know your site exists, but the Affiliate only earns their commission on each individual sale.

A Hop Link only refers buyers from the Affiliate's link to your site where they would do all their shopping, so the buyer still buys directly from you on your site, while the Affiliate earns a commission in the background for every Hop-Link-enabled product that buyer purchases from you over the next 6 months.

In either case, the buyer pays you directly for the full price of the product, and we calculate monthly lump-sum commission totals due back to each Affiliate, which you can pay however you choose (tho' we support and recommend automatic monthly Mass Payments via PayPal).

Direct Links tend to favor gung-ho Affiliates who are motivated to do a lot of marketing and selling for you, maybe even construct their own Web site to sell your product -- the more work they do for you, the more sales they can drive, so the more they can earn -- but more passive Affiliates who just want to network and refer sales to you in return for residuals may not find the Direct Link per-sale commission appealing.

Hop Links tend to favor more passive Affiliates who just want to network socially with people in-person and online, making more personal connections to refer sales to your site while they collect residuals for purchases their referred buyers make over the next 6 months -- the more people they meet and contact, the more they can send to your site and earn money -- but the more aggressive, hard-sales Affiliates who may want to control the full marketing and sales process their own way from start to finish might not appreciate that the actual shopping experience and purchases are happening on your site where they can't direct the complete customer experience.


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POSTED ON: June 30, 2008 @ 14:48 GMT -7
MODIFIED ON: August 7, 2008 @ 12:27 GMT -7




schleng
member
Posts: 5


Thanks...now I get it!
Susan


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POSTED ON: June 30, 2008 @ 15:10 GMT -7


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