Share via E-Mail
Share on Twitter
Share on Facebook
E-junkie Blog
E-junkie FaceBook Page
E-junkie @ Twitter

E-junkie Ecommerce Forums » E-junkie Discussions

Tag Cloud for this topic:

GA tracking of cart adds



jimg
member
Posts: 1


Hi,

In Google analytics, where do I find / how do I report the "add to cart" click data?

http://www.e-junkie.com/ej/help.tracking.htm
"E-junkie Cart buttons are pre-integrated with Google Analytics. When you use E-junkie Cart buttons together with our version of Google's Analytics tracking code (given below), we can add cart-button click tracking to the regular Analytics page-traffic monitoring, and we also take care of context transfer and ensure that we don't report duplicate conversions if the buyer returns to their thank-you page again."

Ok, I have the recommended JS in the footer, and get GA shows the ecommerce tab with data:

Overview, Total Revenue, Conversion Rate, Average Order Value, Product Performance, Transactions, Visits to purchase, Days to purchase.

Good data. But I want to see how may people clicked the "add to cart" - where is that? sure, conversion rate gives an idea, but not the volume. Sure, one could calculate it, but again - would like the raw data - x visits, y transactions.

Custom reporting shows the following ecommerce datapoints:
Metrics available:
Unique purchases
Product Revenue
Quantity
Revenue
Per Visit Value
RPC
Average Value
Shipping
Tax
Transactions

Dimensions:
Affiliation
Days to Transactions
Transaction
Product SKU
Product
Product Category
Count of Visits to a Transaction

What am I missing?


#
POSTED ON: May 5, 2011 @ 07:31 GMT -7




E-junkieGuru
E-Junkie Crew
Posts: 4399


Cart button clicks should show up in Analytics automatically if you use our version of the GA tracking code as recommended; I think this would show up as regular page/link traffic in GA, rather than specifically Ecommerce Tracking data.

However, it seems that something has changed with GA recently that's causing a problem with our GA tracking integration, so Development is looking into that:
http://www.e-junkie.com/bb/topic/5186


#
POSTED ON: May 5, 2011 @ 15:45 GMT -7


You must be logged in to make a post. Please click here to login.

30 Day Money Back Guarantee
PayPal Certified Integration
Google Checkout Certified Integration
Slam the Online Scam