Tracking conversions from thank-you page visits

The Problem

Third-party services that track sales conversions from a tracking code/pixel placed in the thank-you page can be a bit tricky to use with E-junkie, since we hand-off checkouts to an independent payment processor which may not be able to automatically redirect buyers back to any thank-you page -- or if they can, they may do so before we receive confirmation of completed payment and can generate download links for the buyer. Furthermore, some tracking services, such as Google Website Optimizer, may also require the conversion page to be on the same domain as your Web site, whereas our standard thank-you pages are hosted on E-junkie's servers.

The Solutions

If you are selling only tangible goods

1. In your PayPal account's Profile > More Options > My Selling Tools > Website Preferences screen, set Auto-Return: ON and Payment Data Transfer: ON, and provide this Auto-Return URL where indicated:
   https://www.fatfreecartpro.com/ecom/rp.php
2. Go to E-junkie Seller Admin > Payment Preferences and UN-check Wait for pending payments...;
3. Optional: (if your tracking service requires a conversion page on the same domain as your Web site)
   1. Go to E-junkie Seller Admin > Account Preferences and provide a Common Thank-you Page URL for a thank-you page hosted on your own site;
   2. Include your tracking code in your site's thank-you page.

We do not recommend the method above for download sellers, since enabling Auto-Return in PayPal would cause problems with providing download links immediately following checkout (increasing your buyer complaints and payment disputes), and while disabling "Wait for pending payments..." would work around that, it would also allow buyers to claim their download before their payment could be confirmed as good and completed.

If you are selling only downloads

Download buyers should always wind up viewing your thank-you page at some point because that's where they would claim their download. These conversions should track fairly consistently without any special steps aside from putting the tracking code in your pages. If you use our version of the Google Analytics tracking code, that would also allow you to take advantage of Ecommerce Tracking for Google Analytics, since the standard thank-you page we generate for you includes Ecommerce data that GA tracking can pick up.

However, if your tracking service also requires your conversion page to be on the same domain as your Web site (and you're willing to give up GA Ecommerce Tracking) follow these steps:

1. Create a thank-you page on your own Web site:
   1. Add your tracking code to that page;
   2. Add IFRAME scripting in your page as explained here to display the content of your E-junkie-generated thank-you pages (including download link) inside your own site's thank-you page.
2. Go to Seller Admin > Account Preferences:
   1. Common Thank-you Page URL: Enter the URL of that thank-you page you created on your site;
   2. If you wish, customize the Common Thank-you Email message template, but make sure you keep the [%thankyou_link%] code in there somewhere, and try to keep your message as brief and to-the-point as possible, to minimize any possible "bait" for spam filters;
   3. Click Submit to save changes.
3. In the settings of each product:
   1. Tick the box to Enable Templated Email;
   2. Delete anything you may have in the Email Message field;
   3. Click Next until you can Submit changes.

This way, buyers who choose to click past the end of checkout to reach a thank-you/download page would be directed to a page on your own site with the same domain as your shopping pages, and even if they don't proceed to that page after checkout, the link provided in their Common Thank-you Email will also redirect them to that page, which they must visit at some point to claim their download. By disabling the default thank-you email message for specific product(s), buyers will not be emailed a link directly to any E-junkie-generated thank-you/download page that would bypass the conversion tracking in your own site's thank-you page. Bear in mind this means if you use the "Send free download link" function for that product in your Seller Admin, you would need to type a custom message when you send the free link.

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