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Data Snapshot: Customer Experience Expectations and Plans For 2012 (Feb 2012)

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In November and December of 2011, Temkin Group surveyed 210 respondents from companies with $500 million or more in annual revenues about their customer experience results in 2011 and their plans for 2012 and beyond. The results from that survey are compared with results to a similar survey we completed in the same timeframe in 2010. The results highlight a continued strong ambition and commitment to customer experience and an increase in customer experience management activities in 2012.


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