Using E-junkie Features >

Customize Thank-you Email

How to customize your post-sale e-mails?

We send Thank-you Email(s) to your buyers independently of any payment-receipt email your payment processor may send to the buyer after completing checkout.

You can customize Thank-you Emails with your own Email Message template formatted in plaintext or HTML. To help avoid having your Thank-you Emails falsely flagged as spam, any custom message you add should be short and to the point, providing only essential information and as few link URLs as possible (if any). You can place more extensive information, instructions, links and promotional content in your Thank-you Page, and you can include the [%thankyou_link%] variable in your Thank-you Email template to insert a link to that page.

Common Thank-you Email

We send this message to each buyer regardless of the item(s) purchased, separately from any Product Thank-you Emails (see below) we'd send for their purchased items. We automatically provide new accounts with a default Common Thank-you Email template that you can customize in Seller Admin > Manage Seller Account > Edit Preferences. Note you can only use the Order Specific template tags listed below; Item Specific tags will not work here, because this message is not associated with any particular product.

  • If you want your buyers to receive only one Thank-you Email for any/all items ordered, you would use this email and disable your Product Thank-you Email(s);
  • If you only want to send product-specific emails or don't want to send any thank-you emails at all, you can simply untick the Common Thank-you Email setting to disable this message.

If you are selling any digital products or wish to show the buyer item-specific order data, but you have also disabled product-specific emails, then you should include the [%thankyou_link%] variable in your Common Thank-you Email template, which inserts a link to the order's Thank-you Page where any download links and Item-specific data could be displayed.

Product Thank-you Emails

For digital products, E-junkie normally sends a default Thank-you Email message starting with a personal greeting of "Dear [%first_name%]," followed by our unique link to the buyer's thank-you page (where we provide their actual download or redirection link) and any codes you issue for the product, followed by whatever custom text you have entered in the product's Email Message field.

Tangible goods and other non-digital products/services normally will not send a Product Thank-you Email unless you enter something in the product's Email Message field.

If you prefer to determine the entire email format from start to finish, you can tick Override default email message in the product's settings to have your custom Email Message completely replace our standard greeting and link/code presentation. If you do this, E-junkie will not include any information by default in the email; you would get complete control over the message and can insert details about each buyer's order by using the template tags listed below.

To disable this message for sales of any given product, simply untick the Product Thank-you Email option in the product's settings; note also that if you tick Override default email message but do not enter anything in the Email Message box, that would also disable Thank-you Emails for that product.

Template tags you can use in Thank-you Emails:

Order Specific
[%first_name%] = Buyer's First Name
[%last_name%] = Buyer's Last Name
[%payer_email%] = Buyer's PayPal Email
[%payer_phone%] = Buyer's Phone Number
[%shipping_phone%] = Shipping Address Phone Number
[%business_name%] = Seller's Display Name set in Manage Seller Account > Edit Profile -- this will also work in the Subject line of a Common Thank-you Email
[%thankyou_link%] = Link to thank-you/download page for all items ordered; note if you have a Common Thank-you Page URL, this would redirect to that URL
[%txn_id%] = Transaction ID
[%ej_txn_id%] = Payment confirmation ID shown to affiliates *
[%auction_buyer_id%] = Auction's Buyer ID [for eBay sales only] *
[%invoice%] = Buyer's cart ID or Buy Now invoice ID
[%tax%] = Sales tax [does not include VAT]
[%country_digital%] = VAT place of supply for digital items
[%country_tangible%] = VAT place of supply for non-digital items
[%vat_digital%] = Order subtotal of VAT calculated for digital items
[%vat_tangible%] = Order subtotal of VAT calculated for non-digital items
[%shipping%] = Shipping + Handling
[%gross%] = Order total
[%p_date%] = Payment Date, e.g.: January 1, 2009
[%c_date%] = Current Date, e.g.: January 1, 2009
[%c_time12%] = Current time = MST in 12 hour format, e.g.: 7:07 pm MST
[%c_time24%] = Current time = MST in 24 hour format. e.g.: 19:07 MST
[%custom%] = If you passed a custom variable in the button code *
 
Item Specific (these only work for product-specific emails)
[%item_name%] = Item Name -- this will also work in the Subject line of a product-specific thank-you email
[%item_number%] = Item number in E-junkie admin
[%download_link%] = Link to item-specific thank-you/download/redirection page; note this variable only works for products that have Downloads or Redirection enabled
[%codes%] = If your product issues PIN/registration codes
[%expiry_hours%] = Download link expiration
[%max_downloads%] = Download limit
[%item_price%] = Price of the item
[%sale_price%] = Price at which the item was sold, which can be different from the item price in case buyer used your discount code or if the item was sold in an auction etc.
[%currency%] = Item's pricing currency *
[%quantity%] = Quantity of the item sold
[%vat_country%] = VAT place of supply for the item *
[%vat_rate%] = VAT rate applicable for the item's place of supply *
[%auction_item_number%] = If this was an eBay listing *
[%sku%] = SKU of the particular item Variant sold *
[%on0%] = Option 1 Name using Variations *
[%os0%] = Option 1 Value using Variations *
[%on1%] = Option 2 Name using Variations *
[%os1%] = Option 2 Value using Variations *
[%on2%] = Option 3 Name using Variations *
[%os2%] = Option 3 Value using Variations *
[%o1_title%] = Option 1 Name using Variants *
[%o1%] = Option 1 Value using Variants *
[%o2_title%] = Option 2 Name using Variants *
[%o2%] = Option 2 Value using Variants *
[%o3_title%] = Option 3 Name using Variants *
[%o3%] = Option 3 Value using Variants *

* These template tags will come out blank for messages sent using Send Free Download Link / Code or Updates & Newsletters; order-specific variables for such messages will only insert details pertaining to the free link, or Update/Newsletter (rather than the buyer's original order).

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